Social media Studio: copy, brand visuals, video and multi-account sharing

The Studio is where you create social content for a site and share it to several accounts and formats at once. It uses the site's brand kit and the accounts mapped to the site, so pick a site in the site picker first.

#AI providers: your own keys

Images, video, voice-over and music in the Studio are generated only with your own AI provider keys; the SEOAsist AI included in your plan is not used for social media. Add the providers under Integrations → AI and pick a default per purpose: AI models.

Without an image model the Studio still writes copy, and you can upload your own media or reuse the library.

#The brand kit

The brand kit holds the site's logo, icon / watermark, colours, font, default layout and default call to action. It is read from the site's home page the first time you use it. Correct it under Social media → Settings or with Edit brand kit in the Studio; Read again from the site reloads the logo and colours.

#Create an image post

1. Open Studio and pick the source: Free text, From an article (a published article of the site) or From a page (a page URL).
2. Write a short brief, for example "November campaign: 20% off all plans until 30 November". Optionally pick a Tone, the number of Images and the Layout: Bottom band, Corner badge, Centred headline or No text (crop only).
3. Check the Estimated cost line (images + copy, with the model name) and click Generate with AI.
4. You get up to 3 copy variants, each with a Headline on the image, a Badge (discount), a Call to action, the Post text and Hashtags. Edit them and click Update the images with this text to redraw the brand layer.
5. Up to 6 images are generated. Each comes with the logo, headline, badge and call to action on top, in 1:1, 4:5 and 9:16. Portrait crops keep the whole picture with a blurred fill instead of cutting it.
6. In Preview, click the images you want to share. The number on an image is its carousel order; 1 is the main image. The preview shows the post in a phone frame.

Everything generated or uploaded is kept in the site's Library with its cost. Use Upload to add your own JPG, PNG, WEBP or MP4 files (images up to 20 MB, video up to 250 MB).

#Create a video

The video tab turns a brief into a short clip. Choose:

• Scenes or Talking presenter. Scenes are planned by your text model, with a hook in the first seconds and the call to action at the end. A talking presenter is one person reading the script with lip-sync; you can generate the presenter image or pick one from the library.
• Length: 6, 15, 30 or 60 seconds. The number of Scenes follows the length and can be changed.
• Size: 9:16 Reels/Story, 4:5 Feed, 1:1 Square or 16:9 Landscape.
• Voice-over with a Voice from your ElevenLabs account, Captions (brand colours) and Music.
• Character / product consistency (reference image), so the same person or product appears in every scene.
• Brand: Logo intro, Outro card and Corner logo.

Before anything is generated, the Studio lists the estimated cost item by item (script, clips, images, voice-over, music, lip-sync) from your models' prices; models without a price are marked approximate. If a provider is missing for the chosen options, the Studio names it. Click Generate … s video; progress is shown step by step. When the video is ready it goes to the library with a thumbnail and the Actual cost is recorded.

#Share to several accounts

1. Under Where to share?, tick the targets of the accounts mapped to this site: FB post, IG post, IG carousel, IG Story, IG Reels, YouTube Shorts, YouTube video and LinkedIn post. Each format uses its own crop; Reels, Shorts and YouTube need a video, a carousel at least 2 images.
2. Optionally give an account Different text for this account, add a Link (added to the Facebook post) and a First comment (Instagram).
3. Choose one:
   • Publish now
   • Schedule with a Date and time
   • Send for approval: the posts wait in To do
   • Save draft
4. The Result list shows each post. On a published post, Promote opens the boost wizard on Ads; See in calendar opens the Calendar.

#FAQ

#The Studio says I need an image model. Doesn't my plan include images?

The plan's image allowance is used for blog and article images. Social media visuals and all video, voice and music are made only with your own provider keys. Add one under Integrations → AI.

#Who pays for generation?

Your AI provider bills your own account. The Studio shows the estimated cost before and records the actual cost after generation.

#Why is IG Reels greyed out?

Reels, Shorts and YouTube videos need a video. Generate one in the video tab, or upload an MP4.