What is thin content?

Thin content is a page that offers the visitor no real value: a category description of a few sentences, product copy pasted from the manufacturer, service pages where only the city name changes, or auto-generated text with no information in it. Word count is a clue but not the whole test; a clear 200-word answer beats 2,000 words of filler.

#Why it matters

• Google's systems try to surface helpful content written for people. Too many low-value pages can affect how the whole site's quality is perceived.
• Thin pages often get stuck as "Crawled – currently not indexed".
• AI assistants also choose sources with depth that answer the question directly.

#Where you see it in SEOAsist

• The Thin content (< 150 words) issue in Technical Audit (Warning severity) lists pages under 150 words that are not noindex. The suggestion: expand the page, or noindex/remove it.
• The Content dimension of SEO analysis uses a wider threshold: it counts pages under 300 words as thin pages and suggests a page update.
• The Depth check in the content quality score on the E-E-A-T tab looks for at least 400 words. Send a weak page to the studio's Update pages form with Expand.

More: Technical audit, Content studio.

#Example

#Common mistakes

• Padding the word count with repetitive paragraphs that carry no information.
• Generating hundreds of near-identical city or district pages from one template.
• Leaving low-value tag and archive pages indexed; merge them or noindex them.
• Trying to "fix" pages that are short by nature, like cart or login; noindex is enough for those.